Cotap, the enterprise messaging app founded by ex-Yammer execs that bills itself as a ‘WhatsApp for the workplace’, has launched a new feature to expand the circle of people who use the app: it now lets others send messages to those users via a URL on Cotap.me, without having to download the app itself.
It comes on the heels of a desktop app launch for the product in October that used some of the same functionality for Cotap-using work colleagues to communicate with each other when they were not on their mobile devices but at computers. Today’s launch effectively lets anyone use the chat functionality of the app, by way of the custom URLs that individuals give out.
Adding a web component to the app means that those who are Cotap users for work can now share their Cotap IDs with other people — as they would, say, a Skype or…
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